At Architected Relations, we have years of experience developing dynamic, effective web applications that outperform industry average conversion rates. We serve as your partner in the digital world, allowing you to reach new audiences, develop a unique brand, and predictably scale your business.
Your website needs to be well-built and not only for your customers but for Google. Google is constantly changing its algorithms based on search data to provide the best, most relevant results for people looking for something online. If you have an old, out of date website that does not match your services or capture contact information in some way, Google will assume it’s just one of many old, irrelevant sites that should not be ranked high in search engines.
Page speed plays a critical role how your website ranks, but it goes so much deeper than that. Google considers page load time a critical factor when determining your website’s position in the search engine results pages.
Simply put, if your website loads slowly, it delivers a subpar user experience and Google will drop your ranking. Website visitors are pressed for time and have short attention spans. If your site is slow to load, they will click away. Below you can see some of our Google Lighthouse scores.
Web development firms should help ensure you don’t fall victim to this. At Architected Relations, we leverage the latest web technologies and the result? Super Fast load times to satisfy both human visitors and search engine robots.
Your website lets you create a more personal relationship with your customers and make it easy for them to contact you at anytime. A business website in 2022 will also include links to all of the different social media accounts, as well as email forms tailored to your particular business needs. This way, those who want to learn more about your business can do so very easily.
Having full control over your web presence allows you to provide actionable insights about to your audience and potential customers. Whether your content is in the form of blogging, videos, or pictures, your visitors should be able to view and share this information from your website.
Good brands take time to build, and creating a website is as important as any other part of your online presence. A study by Google showed that those with websites rank higher than those without in the eyes of 84% of potential customers, which means building a website should be high on your priority list if you’re planning for business growth.
Think of a website as a storefront. It’s the first thing potential customers see when they look for your company or services online, and it provides an opportunity to present your business’ strengths, services, and offerings before you even talk to them.
Gain a competitive advantage over the competition and convert the traffic you already get into paying customers. With a good website and solid marketing plan, you are essentially building an advantage by being first to gain access to traffic that would have otherwise gone to other competitors.
Your website delivers critical capabilities, raising your brand awareness over the competition while accelerating growth and profitability.
Hub for all of your marketing efforts
We don't stop at only what your customers see, we understand that managing a business with lots of services or products is no easy task. With that being said, we allow you to create, edit, and delete any of your website's content, products, services, blogs, etc. Anywhere. Anytime. On any device. Seriously! Experience real time changes to full custom website at your fingertips. One of many benefits that come from partnering with a professional web development agency.
Today, SEO has changed a lot. Appearing at the top of Google is no longer just saturating your page with some targeted keywords. Web pages must offer value to humans first while also satisfying the Google crawlers.
Your SEO content should be optimized strategically towards delivering a good experience to the user while following Google's best practices. However, SEO goes so much deeper than just keyword-optimized text. Here are just a few factors you should consider when building your websites:
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A web design agency must understand that your business’s website is more than just a digital business card or placeholder. It’s the hub of all your online marketing efforts. It’s the anchor that holds it all together, and the center of your sales funnel.
At Architected Relations, our team understands the role that a website plays in your success. We work with you to ensure that the final product is a perfect fit for your business and that you have a website that functions as a robust hub for:
Organic Traffic From Google
Paid Traffic From Ads
Social Media Traffic
Referral Branded Traffic
Google analytics has become the go to tool for marketers and business owners. The ability to understand how visitors interact with your website, and what they do before and after visiting your site is extremely valuable in growing traffic, increasing conversions and understanding customer behavior. We integrate all of our clients' websites with Google Analytics to provide real time actionable data, and to allow us to understand how their websites are performing and driving revenue.
We start by building high-end custom websites that help you connect all the dots needed in your digital marketing strategy, however, we don't stop there. We will optimize your whole digital experience and handle all the heavy lifting when it comes to generating website traffic and leads to your website with proven services such as:
Ready to leverage the latest web technologies and digital marketing tools for your success? Book a consultation and learn how we can create a digital experience that amplifies your brand and connect you with your ideal customers.